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Selling to Men, Selling to Women by Jeffery Tobias Halter (2006)

$0.99

Paperback in Very Good (VG) condition. Please see our guide to book conditions for more details. Name written on inside cover, no other flaws.

The most significant variable in every sales situation is the gender of the buyer, more importantly, how the sales person communicates to the buyer's gender. It is now a validated and documented fact that men and women communicate differently, very differently. Everything from eye contact, to body language, to the usage of language and the processing of information is different in men and women. What does this have to do with the Selling Process? Well, just about everything! Jeffery Tobias Halter