{"product_id":"the-ultimate-question-2-0-by-fred-reichheld-2011-hcdj-very-good","title":"The Ultimate Question 2.0 by Fred Reichheld (2011) HCDJ VERY GOOD","description":"\u003cp\u003eHardcover with DJ in Very Good condition.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn the first edition of this landmark book, business loyalty guru Fred Reichheld revealed the question most critical to your company’s future: �Would you recommend us to a friend?” By asking customers this question, you identify \u003c\/span\u003e\u003ci\u003edetractors\u003c\/i\u003e\u003cspan\u003e, who sully your firm’s reputation and readily switch to competitors, and \u003c\/span\u003e\u003ci\u003epromoters\u003c\/i\u003e\u003cspan\u003e, who generate good profits and true, sustainable growth.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eYou also generate a vital metric: your Net Promoter Score. Since the book was first published, Net Promoter has transformed companies, across industries and sectors, constituting a game-changing system and ethos that rivals Six Sigma in its power.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eIn this thoroughly updated and expanded edition, Reichheld, with Bain colleague Rob Markey, explains how practitioners have built Net Promoter into a full-fledged management system that drives extraordinary financial and competitive results. With his trademark clarity, Reichheld:\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003e� Defines the fundamental concept of Net Promoter, explaining its connection to your company’s growth and sustained success\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e� Presents the closed-loop feedback process and demonstrates its power to energize employees and delight customers\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e� Shares new and compelling stories of companies that have transformed their performance by putting Net Promoter at the center of their business\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePractical and insightful, \u003c\/span\u003e\u003ci\u003eThe Ultimate Question 2.0\u003c\/i\u003e\u003cspan\u003e provides a blueprint for long-term growth and success.\u003c\/span\u003e\u003c\/p\u003e","brand":"Ex Libris Used Books","offers":[{"title":"Default Title","offer_id":49274121519331,"sku":"EXL002592","price":4.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0562\/5675\/7951\/files\/s-l500-2026-06-17T150920.000.webp?v=1781723435","url":"https:\/\/www.exlibrismichigan.com\/products\/the-ultimate-question-2-0-by-fred-reichheld-2011-hcdj-very-good","provider":"Ex Libris Used Books","version":"1.0","type":"link"}